Our Services


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Coldwell Banker M.M. Parrish is a full service Brokerage firm specializing in Gainesville Real Estate and Real Estate in the surrounding areas. We offer a wide range of services for both buyers and sellers.

Seller Services

  • Unmatched Listing Distribution: Coldwell Banker M.M. Parrish stays on the cutting edge of Real Estate marketing to ensure that your home will get the exposure it deserves. All listings are prominently displayed on Coldwellbanker.com, mmparrish.com, realtor.com, and over 200 other popular websites.
  • Activity Tracking: We track the online success of every listing through Listhub. Listhub allows your agent to provide you with a detailed monthly report showing where your listings are being displayed and how many potential buyers have seen your property.
  • Comprehensive Market Analysis (CMA): Each of our agents are trained in the most up to date best practices for CMA's. This training allows every agent in our company to correctly price your property the first time. Call our office today to have an agent do a CMA on your home.
  • Technological Innovation: Coldwell Banker tirelessly innovates and prides itself on being on the cutting edge of the real estate industry. We do everything possible to showcase your property more effectively. Mobile use is on the rise, and so is the demand for consumers to have sites they can view from their phones. This is why Coldwell Banker customized our national site for mobile devices, including smartphones and tablets. Another growing tool is the GPS device. Coldwell Banker, again, is the first to have it’s listings on GPS.
  • Rapid Response: When homebuyers inquire about your home, they want quick contact. Our lead management tools, allow our agents to answer every lead quickly and professionally. Furthermore, mmparrish.com and coldwellbanker.com leads convert at a higher rate than all other leads, including affiliate websites, Trulia, Realtor.com and Zillow.
  • We Understand Buyers: Every year, we survey thousands of buyers to better understand how they approach the home buying process. This information is invaluable for sellers looking to quickly and effectively reach their target buyers. Download the NEW "Understanding Today's Home Buyer" brochure!

Buyer Services

At Coldwell Banker M.M. Parrish, we take pride in helping every buyer we work with find the right house in the right location at the right price. Here is how:

  • Listening: We learn from our buyers, to be more responsive to your needs.
  • Home-finding plan: We follow a customized, detailed plan to find the right home for you. We know what’s important: Communication - We keep you informed; Affordability - We find the perfect home within your price range; Needs - We find homes with the characteristics most important to you; Convenience - We simplify the home buying process.
  • Access to the most homes: Our agents have access to the largest number of homes for sale. Let our agents know what type of house you are looking for and we will do the rest. We will bring you an always updated list of available properties, arrange to show you the properties you are interested in, help you present an offer, and work side by side with you all the way to closing.
  • We are with you every step of the way:The home buying process is easy when one of our highly trained and trusted agents are by your side. Don’t go it alone, let Coldwell Banker M.M. Parrish help you achieve your home buying goals.

Relocation Services

Coldwell Banker M.M. Parrish Realtors® enjoys the highest level of local and national recognition for providing expert relocation services for everyone from the individual seller or buyer to entire Fortune 500 corporations. Our relocation associates are trained, dedicated, full-time professionals with the knowledge and experience to assist transferees.


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I can not thank you enough for the way you went out of your way to help me sell my home.  You kept in contact with me on everything that was going on.  You are the greatest!  I look forward to using you on the next one I sell!

Daniel Bierman
February 6, 2016

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